Movember Is Here! Mo Bros Unite Worldwide To Battle Prostate Cancer
Mexican, Dali, Imperial, Fu Manchu, Pancho Villa, Handlebar, Pencil, Chevron, Walrus – if we’re talking moustaches, it must be Movember.
For a 30-day stretch during the month of November, men in 14 countries unite in their refusal to shave their upper lip; the resulting growth their personal symbol in the war against prostate cancer, an insidious disease that afflicts one in seven males.
By growing moustaches, these “Mo Bros” — the 2010 Canadian tally was almost 119,000 — raise awareness regarding men’s health issues and research funds, procuring almost $22.3 million last year alone for Prostate Cancer Canada.
“We basically look at it as our Christmas,” Steve Jones, president and CEO of Prostate Cancer Canada and Movember’s official Canadian partner, tells www.samaritanmag.com.
Since 2004, Movember’s popularity has skyrocketed, jumping from Australia to the U.K., South Africa, Scandinavia, the U.S., Canada and several other countries within a few short years.
The premise is simple: register online as either an individual or a team, procure pledges and grow your stache. There are prizes for those who raise the most funds.
“It started as a joke,” Movember co-founder, executive director and CEO Adam Garone, tells www.samaritanmag.com. The initiative by the native of Melbourne, Australia has raised $176 million globally.
* Samaritanmag.com is an online magazine covering the good deeds of individuals, charities and businesses.
