Cincinnati Bengals wide receiver Chad Ocho Cinco (born Chad Johnson) is best known for two things: creative touchdown celebrations and talking good-natured smack. What is sometimes overlooked about the Pro Bowl NFL superstar is his commitment to using his celebrity off the football field to make a difference in people’s lives.
At 7:00 a.m. this morning Ocho Cinco departed Paul Brown Stadium in Cincinnati en route to Miami on what he’s dubbed the “Chad for Charities” tour: a three-day road trip to visit children’s hospitals and help out at food banks. He’s brought along a small army of Twitter followers, chosen from those that purchased a “Chad Ocho Cinco Soldiers For Giving” t-shirt from his website for the chance to win a coveted spot on the bus.
The “Chad for Charities” tour will make stops at the Freestore Food Bank in Cincinnati, OH, the Scottish Rite Children’s Hospital in Atlanta, Georgia and the Second Harvest Food Bank in Orlando, FL, before arriving in Miami early Sunday morning.
In exchange for their commitment to help, Ocho Cinco is footing the bill for everyone riding both buses and will be conducting media interviews along the way to draw attention to the organizations.
His commitment to children and hunger doesn’t end there. Ocho Cinco has also partnered with Degree Men this January on the month-long Degree Men Charity Challenge to support Feed The Children.
Ocho Cinco is donating $100 for every yard gained in post-season play (to a maximum of $10,000 US), which Degree Men will match. He’s extended the challenge to his fans and Degree has agreed to match those men’s donations as well (to a maximum of $40,000).
As part of the campaign over Pro Bowl weekend (his 6th selection) in Miami, January 30 – February 2, select retailers will be hosting the Ocho Cinco Wide Receiver Challenge, where, for a $5 US donation to Feed The Children, football fans will have the opportunity to put on shoulder pads and a helmet and catch deep football passes.
Degree will also provide them with a chance to win prizes that include a VIP pass to Ocho Cinco’s official Pro Bowl party in Miami and all money raised will be donated to Feed The Children.
The final tally of money raised for Feed The Children will be announced on February 4, 2010.Nike