Alessia Cara will donated net royalties from her new EP to Save the Children for the next 21 years. The Grammy-winning Canadian singer-songwriter said the release of This Summer: Live Off the Floor on July 17 has come amid the impact of the coronavirus pandemic on children worldwide.
"I put out an EP last September [entitled This Summer EP] and shortly after recorded a live off the floor version, which was set to come out this summer. Then the world flipped upside down,” Cara said in a statement, “so I decided to donate all my proceeds from this EP for the next 21 years to 'Save the Children', a global organization that saves and improves the lives of children who have been denied their rights by ensuring they have shelter, food, protection, healthcare, and education. This includes the 12 million kids currently suffering in Yemen, Indigenous children in Canada, children of colour in vulnerable communities, and anyone who needs help across 117 countries.”
The EP is comprised of live-off-the-floor versions of all six songs from The Summer EP, as well as the hits that made her an international success, her platinum debut single “Here,” double platinum “Scars To Your Beautlful” and “I Choose” from the Netflix show The Willoughbys, in which she made her acting debut as the lead character. Cara was slated to host the 2020 Juno Awards in mid-March, which was cancelled last-minute as the true dangers of the Coronavirus pandemic halted life as we knew it.
Save the Children offers health care services to children to avoid preventable and deadly diseases, education and skills training, protection for vulnerable children and campaigns for economic empowerment and gender equality. In response to the coronavirus pandemic, Save the Children launched a $100 million appeal, the biggest ever for the global charity, to protect children.
The worldwide spread of the COVID-19 virus has made efforts to support marginalized and hard-to-reach children even more acute, said Bill Chambers, president and CEO of Save the Children.
"This incredible support will provide much-needed funds to advance the rights of children in Canada, Yemen and over 100 countries around the world. Through this partnership we will help the most marginalized and deprived children in crisis have the opportunity to survive, learn and be protected from harm, no matter who they are or where they’re from," Chambers said in his own statement.
The singer called attention to the worldwide impact on children denied everyday needs by the pandemic.
"Recent events have made it even more evident that we need to uplift and care for the youth as much as possible. There are so many kind, colourful, intelligent, and driven kids who don't have access to the resources they need in order to become the best future leaders or simply live a life they deserve. We won't see a better world unless the ones who can one day change it are equipped to fulfill their true potential. Thanks to my team for getting on board, and to the wonderful musicians who played on this record. Hope this will be a bit of light in a (for lack of a descriptive enough term) weird time," Cara added.Air Max 270 Men