Rethink Breast Cancer (www.rethinkbreastcancer.com) is an innovative charity that reaches out to young people concerned about and affected by breast cancer. By taking a breakthrough approach to all aspects of breast cancer — medical research, support, public awareness and fundraising — Rethink Breast Cancer is thinking differently about how to beat the disease.
In 2009, Deeley Harley-Davidson donated over $10,000 to Rethink Breast Cancer through the inaugural women-only Precious Metal Gala and is hoping to raise more at this year’s event in Toronto at the Fermenting Cellar in the Distillery District on May 11 from 6:30 to 10:30 p.m. Tickets are $75, available at www.garageparty.ca
This biker chic-themed party will include hair and makeup stations culminating in an action-style biker photo shoot on a new 2010 Harley-Davidson; a chance to browse the Precious Closet featuring the new Harley-Davidson® Pink Label collection; find out how to get a motorcycle licence as well as and the motorcycle lift and learn the technique of effortlessly picking up a bike from the ground. All of this, plus a silent auction, hors d’œuvres and drinks, to achieve the Deeley Harley-Davidson Canada goal of raising $15,000 for Rethink Breast Cancer. Karen Davidson, the great-granddaughter of company co-founder William A. Davidson, will be in attendance.
The Precious Metal Gala is actually the closing ceremony for over 60 Garage Parties Deeley Harley-Davidson Canada hosted across Canada in 2009 at their authorized retailers, designed to provide women with the confidence to get into motorcycling. Recent numbers show that 13.4 percent of Harley-Davidson sales have been to women.
More Garage Parties will be hosted across Canada in 2010. Again, go to www.garageparty.ca for details.Air Jordan